CHECK YOUR BELLY BEFORE YOU WRECK YOUR BELLY
New York, NY, December 2, 2011 – Just in time for the 2012 New Year, Tupler Inc. today launches the “Check Your Belly Before You Wreck Your Belly” global public service announcement to ask that everyone check their bellies for a diastasis, a separation of the outermost abdominal muscles, before starting any new workout regimen. This announcement includes a live press briefing from Union Square, New York City, that will be streamed from www.ustream.tv/channel/checkyourbelly on Monday, December 5, 1:00pm ET.
The Twitter handle is @diastasisrehab and the Twitter hashtag is #checkyourbelly.
“When your belly gets worse or won’t go away with exercise, it may not be fat. It may be your organs sticking out,” said Julie Tupler, RN, the creator of the Tupler Technique® and President of Tupler Inc. “Checking your belly for a diastasis before starting your New Year’s fitness resolution may be one of the smartest things you can do for yourself because it may help stop you from wrecking your belly. At our press briefing on Monday, we will show you how to check your belly for a diastasis. If you know you have a diastasis, then there are certain exercises to avoid because these exercises may make the belly even bigger. When the abdominal muscles separate the connective tissue stretches sideways and becomes weaker. When you do planks and crunches, you are creating intra-abdominal pressure that pushes against the connective tissue. This force makes the separation larger. Trauma to this abdominal connective tissue can tear it away from the muscle and cause a ventral hernia.”
She continued, “As part of our Check Your Belly Before You Wreck Your Belly Campaign, we have created new easy-to-use informational materials to make it easier for women, men, and children to check their bellies for a diastasis and understand the dangers of unchecked bellies. I’ve personally signed a “Nurse’s Note” that you can download on Monday from www.diastasisrehab.com/belly-check.html and give to your fitness professional or child’s gymteacher to be excused from doing planks or crunches.”
About the Check Your Belly Before You Wreck Your Belly Campaign
The Check Your Belly Before You Wreck Your Belly, sponsored by Tupler Inc., consists of three key program elements all of which will be made available on Monday, December 5.
1. Live Press Briefing on December 5 at 1:00pm ET in New York which will also be webcast from www.ustream.tv/channel/checkyourbelly
2. Free downloadable materials on www.diastasisrehab.com/belly-check.html, including:
Wallet-sized “Check Your Belly Before You Wreck Your Belly” informational card
Wallet-sized “Nurse’s Note” to give to fitness professionals
Tupler Technique® Tips with helpful hints on the 4 step program
3. A calendar of where and when free belly checks will take place and done by these licensed Tupler Technique® providers.
Schedule of Activities on Monday, December 5
All activities listed below take place at:
The Seafarers & International House
123 E. 15th St, 2nd Floor
1:00pm: Press Briefing, which will be broadcast live:
Main presenter: Julie Tupler, RN
2:00pm – 5:00pm EveryBelly® Seminar with Julie Tupler, RN . Julie Tupler, RN will lead a three-hour EveryBelly® Seminar using the Tupler Technique®.
Online Registration http://tuplertechnique.eventbrite.com
Use this code “Check” to save $15. Everyone registered can bring a friend for free.